Score breakdown
How Mothercare performs across 6 visibility categories
Salary Transparency
0/12No machine-readable salary data found — AI will guess or refuse to answer salary questions.
Careers Page
0/17No careers page found — AI has very little employer brand information.
Structured Data (JSON-LD)
0/28No JSON-LD schema markup found — AI has to guess basic company details.
Brand Reputation & Presence
0/17No employer review data found online — AI has nothing to reference about your workplace.
AI Crawler Access
0/17AI crawlers are blocked or no robots.txt found — most AI models can't read this site.
Content Format
0/9No structured content format found — adding FAQ schema, semantic headings, and tables would help AI cite your content.
How Mothercare compares
Compared against all audited UK employers
Mothercare
This company
UK Average
Across all audited employers
What candidates see when they ask AI
When a candidate asks “What’s it like to work at Mothercare?” — this is what AI models tell them
ChatGPT
I don't have specific salary information for Mothercare. Based on industry averages...
Google AI
I found limited employer information about Mothercare...
Perplexity
There's limited public information about working at Mothercare...
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This report is based on publicly available data from mothercare.com. Scores are calculated using the OpenRole AI Visibility methodology. Last updated 23 February 2026.
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