OpenRole

AI Visibility Report

RB

rb.comLast checked 23 February 2026

RB has partial AI visibility. Some information is available to AI, but there are gaps that could lead to inaccurate or incomplete answers.

3/6

Checks passed

Top 19%

Of UK employers

+12

vs UK average

ShareLinkedInPost
58out of 100
Needs work

Score breakdown

How RB performs across 6 visibility categories

How we score →

Salary Transparency

0/12

No machine-readable salary data found — AI will guess or refuse to answer salary questions.

Careers Page

17/17

A comprehensive careers page was found with sufficient content for AI.

Structured Data (JSON-LD)

16/28

Machine-readable organisation data is present on the website.

Brand Reputation & Presence

12/17

Employer review and reputation data is available for AI to reference.

AI Crawler Access

9/17

AI crawlers are blocked or no robots.txt found — most AI models can't read this site.

Content Format

4/9

Some content structure detected, but adding FAQ schema, tables, and better heading hierarchy would improve AI citation.

How RB compares

Compared against all audited UK employers

RB

This company

58

UK Average

Across all audited employers

46
12 points above average
Better than 81% of UK employers
1 area needs attention

What candidates see when they ask AI

When a candidate asks “What’s it like to work at RB?” — this is what AI models tell them

ChatGPT

ChatGPT

I don't have specific salary information for RB. Based on industry averages...

Google AI

Google AI

RB has a presence on employer review platforms...

Perplexity

Perplexity

According to their careers page, RB offers...

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This report is based on publicly available data from rb.com. Scores are calculated using the OpenRole AI Visibility methodology. Last updated 23 February 2026.

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