Score breakdown
How Smith & Nephew performs across 6 visibility categories
Salary Transparency
3/12Salary information is visible and machine-readable on job listings.
Careers Page
17/17A comprehensive careers page was found with sufficient content for AI.
Structured Data (JSON-LD)
0/28No JSON-LD schema markup found — AI has to guess basic company details.
Brand Reputation & Presence
0/17No employer review data found online — AI has nothing to reference about your workplace.
AI Crawler Access
9/17AI crawlers are blocked or no robots.txt found — most AI models can't read this site.
Content Format
6/9Some content structure detected, but adding FAQ schema, tables, and better heading hierarchy would improve AI citation.
How Smith & Nephew compares
Compared against all audited UK employers
Smith & Nephew
This company
UK Average
Across all audited employers
What candidates see when they ask AI
When a candidate asks “What’s it like to work at Smith & Nephew?” — this is what AI models tell them
ChatGPT
Based on available data, Smith & Nephew offers competitive salaries...
Google AI
I found limited employer information about Smith & Nephew...
Perplexity
According to their careers page, Smith & Nephew offers...
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This report is based on publicly available data from smith-nephew.com. Scores are calculated using the OpenRole AI Visibility methodology. Last updated 23 February 2026.
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